And if you’re reading this, you’re probably already very aware of the critical role software plays in that relationship.  It affects efficiency, costs, staff satisfaction, accuracy, transparency, reliability & security.  Often it will dictate how easily you can operate your business according to your vision, or even whether it’s possible to do so. So the choices you make about software will have a huge impact on your relationship with your business.

The big question then, is how to approach choosing the software to power your business, be that a website or the core data management of your digital infrastructure?

Software that's as Unique as Your Business

Your business is unique: it’s your vision, all the long days, the people you’ve found, potentially thousands of iterations of thinking and processes and the odd slice of luck, both good and bad.  And it never stops changing. 

Because of this, we believe a business' core software should be as unique as the business it powers, enhancing your vision rather than forcing it to conform to a preset idea dreamt up by a silicon valley exec, who is both literally and figuratively distant from your business.

It should be owned by you, should be changed only when you decide and only in ways that benefit you, your team or your business.  Sure, you have processes which are more standard and integrations into other systems are vital to keep costs down.  But if your core data and infrastructure are truly owned and controlled by your business, it will continually provide security, flexibility and value and ensure your business works in the way you want it to.

In short, software should be empowering, not exhausting.  Which is precisely why we passionately believe in bespoke software development, and have based our business around it's delivery.  This belief is founded in the years of putting these systems into place and watching the effect it has on both the business and the business owners.